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What is a good customer retention rate and why does it matter? How to improve customer retention rate?
While discussing business and product growth, a key metric that
Category: AD TECH
AD TECH
How to Avoid Intrusive Advertising To Deliver Better Ads in the Gaming World
As users are exposed to ads everywhere, it is critical
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What Is Ad Injection And How To Avoid It?
The digital realm is expanding faster than ever, and ads
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Interstitial Ads vs Rewarded Ads: Which One Performs Better For Gaming Apps?
Video ads are here to stay, and publishers and advertisers
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Mobile Game Monetization Trends: Best Strategies to Monetize Your Game in 2022
Mobile games are one of the hottest industries right now
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Types of digital display advertising formats and their importance
For a long time, brands and advertisers have been looking
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Who owns the Metaverse? How to make money in the Metaverse?
The past few years were the years of the pandemic
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Are In-Gaming Ads The Future Of Branded Advertising?
The gaming industry has shown unprecedented growth in recent times,
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Interstitial Ads: Everything You Need To Know
With the exponential growth of the digital age, ads have
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What are In-Banner Video Ads and How to Get Started With Them?
The growth of video advertising has been exemplary in the
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What is header bidding vs waterfall?
Header bidding and waterfall are two different ways of selling ad spaces to advertisers. Both of these methods are different and had an effective The
How does header bidding work?
Header bidding, sometimes called advanced bidding or pre-bidding, is an advanced method of programmatic advertisements. It allows publishers to sell ads to various SSPs and
