AD TECH
What Is Ad Injection And How To Avoid It?
The digital realm is expanding faster than ever, and ads
Category: AD TECH
AD TECH
Are In-Gaming Ads The Future Of Branded Advertising?
The gaming industry has shown unprecedented growth in recent times,
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Interstitial Ads: Everything You Need To Know
With the exponential growth of the digital age, ads have
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Why is there a sudden shift in attitude towards walled gardens vs open web?
Walled gardens have enjoyed a monopoly over ad tech for
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Best Supply Side Platforms (SSPs) Publishers Should Look At In 2022
While the ad industry has witnessed tremendous growth in the
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What is a Leaderboard Banner Ad , Size & Examples?
Display advertising has shown exponential growth in recent times, and
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What is Supply Path Optimization (SPO) in programmatic? Everything You Need to Know About It
Within a single decade, programmatic advertising has undergone a complete
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Is Connected TV Advertising (CTV) the next big thing for Publishers?
Post Covid-19 era, new normal, hybrid workstyle, new stay-at-home world,
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What are Rich Media Ads? How are they different from other ad formats?
Digital advertising and digital media currently pervade every spot available
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What is header bidding vs waterfall?
Header bidding and waterfall are two different ways of selling ad spaces to advertisers. Both of these methods are different and had an effective The
How does header bidding work?
Header bidding, sometimes called advanced bidding or pre-bidding, is an advanced method of programmatic advertisements. It allows publishers to sell ads to various SSPs and
