Tag: what is second party data

what is zero party data and first party data explained in detailed by adsparc

PRIVACY AND COOKIE

Complete guide on zero-party data to first-party data for new-age publishers

“Errors using inadequate data are much less than those using

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What is header bidding vs waterfall?

Header bidding and waterfall are two different ways of selling ad spaces to advertisers. Both of these methods are different and had an effective The

How does header bidding work?

Header bidding, sometimes called advanced bidding or pre-bidding, is an advanced method of programmatic advertisements. It allows publishers to sell ads to various SSPs and

AdSparc empowers publishers to maximize their revenue by offering Next Generation Monetization Solutions: AdSuite, VideoSuite, AMP, Header Bidding, & AdX. We are an official Google MCM Partner.